Our Model
Despite the popularity of national service, <1% of Americans serve in civilian or military roles. ASP was born to capture the opportunity to reimagine and dramatically scale opportunities for young Americans to serve. Our focus is building political power behind this idea – a long missing ingredient to drive legislation and change.
1
Win the narrative
Make adoption cheap. National service needs a new blueprint for the AI era, aimed at ambitious national goals: housing, energy, defense, AI-era skills. We pair it with the evidence and a bold cultural campaign reaching Gen Z creators and voices across the spectrum.
2
Build the Coalition
Make adoption safe. National service is treated as a center-left cause even though Americans across the spectrum support it.
3
Pressure & Influence
Make adoption cheap. National service needs a new blueprint for the AI era, aimed at ambitious national goals: housing, energy, defense, AI-era skills. We pair it with the evidence and a bold cultural campaign reaching Gen Z creators and voices across the spectrum.
Zion National Park
The infrastructure built by national service projects like the CCC remains a foundational part of the National Park Service systems today.